Apple Announces New iPhone 17 Air Alongside Other iPhone 17 Models, Apple Watches and AirPods Pro 3

In This Tutorial

Learn about the latest Apple announcements including the new AirPods Pro 3, Apple Watch models, iPhone 17 lineup, and a new accessory. Also find out when the next operating system updates will arrive.

New AirPod Pro 3

• Improved noise cancellation up to 4x better than the original
• Smaller design with 5 tip sizes
• Better battery life
• New live translation feature with spoken and text output
• Same $249 price, pre-order Friday, available next week

New Apple Watch Models

• Series 11 with scratch resistance, 5G, improved health sensors, faster chip, better battery life
• SE3 with improved performance and battery over SE2
• Ultra 3 with better battery, 5G, improved display, and new health features
• Prices: Series 11 $399, SE3 $249, Ultra 3 $799
• Pre-order Friday, available next week

New iPhone 17

• A19 chip with ProMotion 120Hz display, 3000 nits brightness
• Dual rear cameras: 48MP and 24MP zoom
• Square front camera for portrait/landscape without turning device, supports Center Stage
• Starts at 256GB storage

New iPhone 17 Pro and iPhone 17 Pro Max

• Three 48MP cameras in a wide “plateau” array
• 8x optical zoom (200mm equivalent)
• Square Center Stage front camera
• Pro: 6.3-inch display; Pro Max: 6.9-inch with larger battery

All New iPhone 17 Air

• Uses A19 Pro chip like iPhone Pro
• Single “fusion” rear camera with regular and 2x optical zoom
• Square Center Stage front camera
• Super thin design
• Starts at 256GB, price $999

iPhone Crossbody Strap

• New cases (tech woven, silicone) support strap attachments
• Strap attaches at two points on the case bottom
• Allows wearing iPhone around neck for convenience and security
• Apple and third-party straps available

Operating Systems Coming September 15

iOS, macOS, iPadOS, watchOS, and VisionOS updates arrive September 15 with new features for all compatible devices.