Emoji can be used for more than just expressing emotion in text messages and comments. You can also use Emoji characters throughout macOS. They can help bookmarks, files and folders stand out, as well as calendar events and more. You can use them as clipart in Pages, Keynote and even in videos. You can even use them as special symbols in Numbers. They are also useful in the Mail app and you can also use them to search in the Maps app.
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